Customer Interviews. Project Planning and Meeting Management Dow "Why would I spend my time building the visual components of a map, when Mindjet does that for me already?
Backing up mindmapping. Buzan Online has responded to criticism of a lack of academic studies showing the efficacy of mindmapping with a list of references on this page.
None of the papers are linked to there, it's just a plain text list (Why Mr. Buzan? Learning through Digital Media » Mind-mapping Inside and Outside of the Classroom.